With being such an established name in the fashion realms, it’s a surprise that 2010 marks just the 30th anniversary of them venturing into the highly contested eyewear industry. Talk is of legendary Lacoste and their successful debutant, the 101, a pilot-style frame which is touted to provide today’s men with the same effortless elegance in rare editions of just 1.000 pieces. The gold frame is almost entirely driven by striking simplicity, only a subtle Lacoste trademark crocodile on the temples pleasantly breaks the clean appearance.